Benny Lee

Benny Lee is a technology strategist and AI futurist. He has worked as the Design lead of Technology & Strategic Partnerships, and served as part of the AI council at The Coca-Cola Company. He has built a future-ready creative operation, AI rapid test-and-learn team, shaped AI strategy, and formed new partnerships that push the boundaries of what creative work can be. With over 12 years of experience in design, he has contributed to the creation of engaging and memorable experiences for consumers within the digital domain and retail environment. Over the last decade, he has led global initiatives such as the Coca-Cola AI Santa Campaign, directed two AI short films and brought over 20 products to market.

He is a frequent keynote speaker on global AI and XR forums, and consults enterprise partners on scalable AI solutions. Benny applies his technical insights in emerging tech, product management, and creative AI to enhance and remix brands into new experiences for customers. His goal is to continuously push the boundaries of what is possible in Human-AI era, and inspire others to do the same.